Tuesday, 25 June 2013

Assignment 4 Task 2

For this post I shall writing about what I need to do is plan a focus group and a survey monkey, the reason I need is for qualitative and quantitate information.
The methods that i have used to collect my feedback is by using a focus group and by creating a survey on Survey Monkey. I have chose these two because they are the easier ways of getting feedback and it is also the best way of getting feedback

Question for the Focus group.


  1. What is the point of this advert?
  2. Who do you think is the target audience?
  3. Do you think the use of the dog, construction work and the girl speaking on the phone was a good idea?
  4. Is there any point in the advert that you feel should be changed?
  5. Can you please rate this advert in between 10 being highest and 1 being the lowest?
  6. Did you enjoy watching this advert?


The reason I am doing a focus group is because I need qualitative information because I need to use it all in my evaluation and sort out all it. Also another thing I had to do to get information for my research

 and that was survey monkey.

For survey monkey I have to make a survey and post it up on my blog so that people can go on my blog and do complete it so I can get the results I need for it, with all this information from both of Survey Monkey and the focus group I done needs to be collected so that I can analyse it.

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