Friday, 19 July 2013

Assignment 4 task 3


  1. For this post I will be talking about the results that I have got Survey monkey and my focus group, I both have a reasonable amount of information feedback from my focus group and my survey monkey that I done.

I have collected all the information from them and got pictures of them.

The questions that I asked was and the general answer that I got.

  1. What is the point of this advert?-  Everyone who done the focus answered this question all the same saying that it was just to promote Beats by Dre. They where right because that is the whole point of the advert to promotes it. 
  2. Who do you think is the target audience?- The general answer that I got was that my advert was mainly for young people but then someone else answered saying that it was targeted for young people, both are correct and are shown in the advert that I made.
  3. Do you think the use of the dog, construction work and the girl speaking on the phone was a good idea?- With this question, the answers I got didnt vary that much because they mainly said yes and that I done a good job showing that they where all annoying to the actor before he put his Beats headphones on. But someone said on there answer that I should of added another thing that would of annoyed the actor before like a bus or a train, I should of done this to add more effect to the advert ore maybe a very loud car.
  4. Is there any point in the advert that you feel should be changed?- For this question I got a vary of different answers. Someone said they wanted more annoying sounds, one person said my advert was fine and that it didn't need anymore. The other two people said that they would prefer if the music was longer and if they had rubbish headphones and then changed to beats or saw someone else with the beats not having to listen to them.
  5. If you said yes to four why?- 1 person who didn't answer yes to number left this 5 blank and another person didn't explain at all why he said yes, so only two people answered this question properly. One person who talked about the rubbish headphones, that person said it would shown off how good the beats headphones compare to other headphones. The final person said about the more annoying sounds would of been better to make a better build up to put the headphones on.
  6. Did you find my advert enjoyable to watch?- Everyone that did the focus did answer saying that they found this advert very enjoyable and funny to watch.
  7. Can you please rate this advert in between 10 being highest and 1 being the lowest?- The answers that I got was 8,8,7 and 7.
After my focus group I made my survey monkey questionnaire so that other people can answer it as well. I have got answers from my survey monkey and that I have took pictures of the answers.





For my survey monkey I have got back from my survey I have got have literally all been positive, I haven't got one bad piece of feedback at all.

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